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How Online Hyperlocal Services Emerged as Breakthrough Solution During COVID-19 Pandemic in Developed and Emerging Countries?

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    As the COVID-19 pandemic kept everyone retrained at homes, people needed a service that can deliver goods and grocery products to the home. Online hyperlocal services have emerged as the very solution in such situations, delivering necessary grocery and other products efficiently and rapidly to home. Online hyperlocal services describe a set of business models that serve specific users within specific geographical locations under the control of the specific service provider's presence. Such services range from grocery deliveries to restaurant food deliveries and superstores to grocery delivery services. Online hyperlocal service allows an organization to quickly and easily develop, manage, and customize its service offerings. Additionally, they offer a flexible sales approach that allows a company to easily adapt to current demand and market changes without the time or expense required for traditional marketing. The use of technology allows an online hyperlocal se